Why do people start these kinds of businesses?
- Firstly, you’ve got a lot of time on your hands and not too much money.
- You think it’s easy and you’re kind of lazy.
- Lastly, it’s trendy.
SOCIAL MEDIA INFLUENCER.
Influencer marketing is a fast-growing marketing activity and media channel across the globe. That’s no surprise considering that most of us check our social media feeds on a daily basis.
First of all, many influencers work very hard on building their own brands and cultivating an organic and engaged online following. They dedicate as much time to it as others do to traditional 9-5 jobs (if not more).
Social media offers an incredible opportunity for marketing and exposure but those are useful only to those who know how to monetize attention. There is a rise of social media entrepreneurs in SA.
People want to become social media influencers because it looks like easy money and for some, it really is but those people don’t last long. For instance how much value do you add to society?
Keep this in mind that your worth is determined by the value you can add to the market place.
A CLOTHING BRAND.
MAXHOSA BY LADUMA
knitwear started in 2010 with Laduma Ngxokolo’s desire to explore knitwear design solutions that would be suitable for amakrwala (Xhosa initiates). His vision was to create a modern Xhosa-inspired knitwear collection that would be suitable for amakrwala, who are prescribed by tradition to dress up in new dignified formal clothing for six months after their manhood initiation.
As a person who has undergone the process, Laduma felt that he had to develop premium knitwear that celebrates traditional Xhosa aesthetics. Along his journey into exploring astonishing traditional Xhosa beadwork patterns, symbolism, and colours, he discovered that they would be the best source of inspiration for the knitwear, which he then reinterpreted into modern knitwear.
This is the first business that a lot of us thought of during our college years but it failed because we had no experience or business knowledge on what it takes to launch a fashion label and to grow it.
When you get an audience on youtube, it’s super tempting to sell merchandise plus youtube does encourage YouTubers to sell merchandise to grow their brand name.
Many people want to start a clothing line or clothing brand. After all, how difficult could it be?
The truth is that clothing brands become successful because they are created by people who are passionate about clothing but a clothing brand needs more than just an exquisite apparel design to create a lasting business.
It needs all the trappings of a successful business as well. Apparel retailers need to master marketing, manufacturing, and retailing, among other things.
The temptation is big because the barriers of entry are pretty low while the most basic option is to make handmade jewellery. It’s in very few cases that these develop into being stand-alone brands.
The upside is that the margins in the jewellery business are incredibly high and you can survive with a low amount of sales. The goal of breaking into this industry is to position yourself somewhere in the middle with the touch of high-end minerals.
Starting a Jewelry Business
First and foremost, making purchases at wholesale prices can sharply reduce the costs of supplies and materials, especially if you’re buying in large quantities.
As a businessperson, you will have greater access to resources such as catalogs and trade shows. In the process of creating and selling your jewelry, you will be exposed to and inspired by the work of many other designers.
Finally, being accepted as a professional by peers and clients is a wonderful source of self-esteem.
A DROP-SHIPPING WEBSITE.
An e-commerce website that operates a drop shipping model purchases the items it sells from a third-party supplier or manufacturer, who then fulfills the order. This not only cuts operational costs, but it also frees up your time to focus all of your efforts on customer acquisition.
How does one start this drop-shipping business?
If you are ready to start a business that can compete with retail giants, and do so on a limited budget, then follow the six steps below:
1. Select a niche.
The niche you select needs to be laser-focused and something you are genuinely interested in. If you aren’t passionate about the niche you select, you will be more apt to becoming discouraged, because it takes a lot of work to successfully scale a drop-shipping business.
2. Perform competition research.
Remember, you will be competing with other drop shipping operations as well as retail giants such as Takealot and Bid or Buy. This is where a lot of potential drop shippers go wrong because they look for a product that has little to no competition. That’s a sign there isn’t demand for that particular product.
3. Secure a supplier.
Partnering with the wrong supplier can ruin your business, so it’s important that you don’t rush this step. Conduct a proper shipping strategy. Most drop- shipping suppliers are located overseas, making communication extremely important, both in terms of response speed and the ability to understand each other.
4. Build your e-commerce website.
The quickest way to launch a website that supports a drop shipping business model is to use a simple e-commerce platform such as Shopify. You don’t need a tech background to get up and running, and it has plenty of apps to help increase sales.
5. Create a customer acquisition plan.
Having a great product and a website is great, but without customers looking to buy, you don’t have a business. There are several ways to attract potential customers, but the most effective option is to start a Facebook ad campaign.
6. Analyze and optimize.
You need to track all of the data and metrics available to grow your business. This includes Google Analytics traffic and Facebook conversion pixel data if that is your main customer acquisition channel.
A FLOWER ARRANGEMENT BUSINESS.
Millions of flowers are purchased each year for every kind of occasion imaginable, and all of these occasions have one thing in common, the flowers have to be arranged once they arrive at the event.
The opportunity for making money by creating and selling flower arrangements are endless–everything from creating small bouquets to large centerpieces to establishing joint ventures with interior decorators and event planners.
Starting and operating a profitable floral shop isn’t all about smelling the roses. As with many retail businesses, technology has changed the way people buy flowers. The margins can be thin on some orders, and inventory management can be difficult because flowers are perishable.
This is a tough business not many people make much money because it doesn’t get big enough or it isn’t run well but still, the floral business can pay off.
Perfumes and scented oils have been used since the beginning of human history and its use has been recorded as far back as the ancient Egyptians and ancient China. The use of scented oils and perfumes were used in religious ceremonies and as a pre-love making ritual, which is not much different than our uses today.
Here are five great reasons to start a perfume business.
1. There’s great profit potential.
While the exact amount you’ll net depends on how you sell your products, many fragrances — especially off-brand perfumes without large marketing budgets — are available at incredibly low prices. Then, you can mark them up to meet the demands of your market.
2. You have maximum selling flexibility.
You can make a nice profit selling perfume online, at a bricks-and-mortar location or at expos, fairs, and events. Set up your own website, create a selling account on an online marketplace or open a shop in your town’s busiest boulevard. And don’t forget about flea markets, mall kiosks, and community events. Anywhere people are buying, perfume will catch some attention.
3. Products are easy to get.
We’ve already told you that we’re a low-minimum perfume distributor, but we haven’t yet mentioned that we offer great prices and an impressive selection. Whether you choose to sell name-brand designer fragrances, off-brand scents that smell great and are inexpensive enough for everyday wearing or a combination of the two, we can meet your needs.
4. Storage requirements are minimal.
While it’s best not to let perfume get below freezing or expose it to extremely high temperatures, you don’t need refrigerated storage or a vast warehouse. Products are small and can be stored, for example, in a climate-controlled self-storage unit — or your garage. They can be transported easily too.
5. Scents sell themselves.
Here’s the selling rule for scents: In-person, scents sell themselves. Online, stories sell fragrance products. That means it’s important to let people try products if you’re selling in person and the products will then sell themselves. When selling online, spin a good story or tell a great tale that includes the prominent notes in a scent’s profile, and you’ll have no trouble making some sales.
From the above mentioned, we learned that there are no limits on who can become a great entrepreneur. You don’t necessarily need a college degree, a bunch of money in the bank or even business experience to start something that could become the next major success, however, you do need a strong plan and the drive to see it through.